Over the years, advertising has evolved tremendously as landing pages and brands continuously adapt to new trends, tools, mediums, and audiences.
From significant changes in software automation and advertising, major changes are taking the advertising world by storm. One such automation that generates large volumes of creative ideas for your ads and validates the concepts is the automated Ad Builder tool.
Scroll through to learn more about the ad builders and how they work.
Automation in Ad Building Tools – An Overview
Artificial intelligence is a crucial innovation that has been shaping the future of different industries around the world. Advertising is also one such industry in which AI has begun to leave behind traces of positive impacts.
By contributing to the functionality of ad builder tools, AI has managed to automate every single process of digital ad creation.
Thanks to AI, high-performing Ad Builder tools have now made advertising accessible and innovative. Some of the benefits of using automated ad builders for advertising are:
- It helps with the seamless designing of ads
- Offers endless fully-responsive ad templates
- Offers end-to-end digital advertising services
- Improves advertising performance
- Helps with granular analysis of reports
- Cuts downtime spent on planning and target profiling
You can create visuals of varying sizes for digital advertising campaigns by choosing an automated ad building tool.
Advertising and marketing teams can use the automated tool to create graphic ads that promote their brands or provide a clear call-to-action (CTA) signal without enlisting a designer.
So, if you have invested in an automated ad building tool, understand the features you need in it.
Different Features Of Automated Ad Builder Tools
If you are a business owner or a marketer, you will understand the importance of ad design, ad placement, and ad type.
With different software offering different services exclusively, it can be challenging to have it all contained and in one place. Eventually, this split-up data can disrupt your ad campaigns and digital marketing strategies.
In such situations, an automated Ad Builder tool can come to your rescue. As these tools are a one-stop-shop for different ad features, you need not look for other resources mid-way. Some of the features of automated ad builders are:
- Readily available high-performing templates
- HTML5 Ad builder features
- Multilingual Ad Builder features
- Drag and drop editing capabilities
- Extensive library with customizable design templates
- Allows you to target the advertisements to specific demographics
- Integrates with different ad networks
With so many features in hand, you don’t need to possess any prior technical knowledge to operate the automated ad building tool efficiently.
How Do Automated Ad Builder Tools Work?
From choosing the suitable template to opting for an end-to-end digital advertising service, you can benefit much by using automated ad building tools.
To use the tool effectively, it is essential that you understand how it works.
Helps Choose/ Design a Template
The Automated ad building tool lets you choose a preset ad design template or create one from scratch. You can select the right size that you want to make the design variations on.
You can either look through the library and select one of the custom templates or create a custom size. In case you are planning to use a template, make sure that the design elements on it match your ideas and existing files.
Lets You Add Text and Images in One Click
Depending on your design, you can add images or videos to the HTML5 ad easily. Be it templates or customized design; the tool lets you add different texts, fonts, photos, and links to the ad effortlessly.
With the template library getting updated regularly, you will never run out of options and ideas.
Offers Multi-Device and Product Ad Design Features
The automated Ad Builder tool helps create mobile display ads for different devices adhering to the IAB standards. It also has features that let you connect the catalogs and product listing with the ad regarding product ad design.
You Can Work On Multi-Shape and Multi-Size Ad Designs
Some of the effective digital ad sizes that can help with your marketing strategies are:
- 336 x 280 px
- 300 x 250 px
- 300 x 600 px
- 728 x 90 px
Google Adsense shows that creating ads in these sizes can improve the chances of it getting noticed by the customers.
The automated Ad Builder tool helps format the ad set into multi-size and multi-shape designs, thereby helping you save time.
Doesn’t it really sound like the ultimate “one-stop-shop” tool for people in the advertising industry? Get your hands on a good ad building tool, and sign up for your account soon.
