When you deal with multiple cultures and people from all over the world get together in the same company, you must know how to create an organisational culture that works for everyone. From marketing to employee relations there are different aspects of your business you can address. Here are some useful strategies to keep a great culture and fusion of people in your global organisation.
Encourage multi lingual conversations
By employing great people from all over the world you will bring in the knowledge of many different languages to your business. Although you may have a main business language being able to have conversations in multiple languages will create more of culture for your company. Using interpreters will help all employees converse openly no matter what language they speak and also to do business with potential customers.
Have a centralised base
Having a single headquarters can help to unify the company and reduce expenses. Having a multi-national company, you need to keep track of global trends but having a centralised base will ensure employees are on the same page and have a main common working place. Of course, you may have small local hubs too, especially in your main countries of business. However, if you want to all work together then you should still report to the headquarters and regroup to keep everyone in the know.
Set your core values
With core values that are recognised worldwide you will develop a strong global culture. Having common place principles will unite your global organisation. These common values don’t mean however, that local differences and cultures are ignored. Within your core values local interpretations can take place making your company mean something worldwide. This business strategy is something all of your employees can sign up to and with everyone on board this will shine through wherever you do business.
As a company you need to determine how important time is. In different cultures time is treated differently and this may be see across your business. Spending time developing and training people is a highly precious use of time in some cultures and good time keeping is well respected in others. By understanding what is important in different cultures you can develop your own time management strategy which is culturally acceptable for your business.
Improve internal relationships
Equality between employees is very important no matter where in the world you are or how this is reflected in the local culture. Your business needs to be recognised globally so equality between all employees including different races, genders and beliefs shows the right forward thinking. Even when some parts of the world are still catching up. By showcasing this equality, you will improve relationships with all employees. Knowing that their hard work is measured the same way as other employees you avoid conflict and improve productivity too.
Introduce Cultural Competency Training
Both managers and employees can benefit from the knowledge of the impact of cultural differences in the workplace and marketplace. Cultural competency means much more than the basics such as cultural setting and learning about cultural values are all things that can contribute to increasing the workforce’s cultural intelligence. How you implement this as a company can vary but knowing the importance is paramount.
Encourage natural leadership
Not all leaders need to be managers. Leadership is a natural attribute, which can be shown and displayed informally without any title or position. Excellent authentic but informal leaders are not often not recognised as such in global business. However, these personalities thrive because they have that gift. Even if they are often overlooked and underused these ways should change as these people are essential when it comes to driving culture and change.
How would you like your company to embrace cultural change?
So, here are a few ways that you can improve your global culture as a business for the better when it comes to great culture in your global organisation. Choose what you will when it comes to improving your companies cultural change. Which strategies will you embrace and how do you think this will benefit your organisation in the future?