If you play at any online casino right now, you’re sure to be impressed by the massive selection and variety of games on offer. Just a quick browse around and you’ll how the range of casino games has evolved to meet the demands of the modern casino player.
From advanced slot games, table games and scratchcards to Live Casino action the list of options for casino players is endless. Many of the most popular game titles that you see at online casinos are produced by a handful of casino gaming software studios.
These game developers truly hold the keys to the online casino industry and help to shape the future direction for players. They do much more than just churn out pretty looking slot games, so let’s take a look at how they pull the strings behind the scenes at online casinos.
Who Are The Main Casino Game Developers?
There are few casino game developers who have grown quickly to dominate the industry in recent years. Their games can be found at almost all casinos online which are worth your time and their game titles have become firm favourites with players.
NetEnt – or Net Entertainment to give them their full name is one of the big players thanks to their rapid innovation in the casino space.
Standout titles like Gonzo’s Quest and Dead or Alive have put them on many players’ top casino game lists. They have constantly broken records for the biggest ever casino payout with their Mega Fortune progressive jackpot slot.
Bet Soft – have become well known for their glitzy and cartoon-like slot titles. The userfriendly look and feel of their games have made them popular with online casino newbies who find their games easy to understand and play.
Evolution Gaming – have been at the forefront of developing an immersive Live Casino experience for players. Their games are presented live from a studio with human presenters to charm and interact with players. This is helping to bring the bricks and mortar casino experience to online players, even on mobile.
Micro Gaming – are constantly going toe to toe with NetEnt to be crowned the top online casino games developer. They have been around longer and have their roots in the online poker world. Despite this, innovation with big titles like Immortal Romance has seen them become one of the biggest game developers around today. Plus, they are also breaking records with their own progressive jackpot – Mega Moolah.
Mountains Of Player Data
One of the main factors which give casino game developers their massive power is player data. Every second of every day online casino players are interacting with the game providers slots and other offerings at thousands of different online casinos.
Regardless of where you play, the mechanics and behaviour of the game are controlled centrally by the game provider. This results in a mountain of player data flowing their way on a constant basis.
Game providers can see who is playing their games and more importantly how they are interacting with them. Using player data effectively can help game providers to produce more of what players love and leave out unpopular features.
Do Game Providers Have Too Much Power?
As spiderman was one told ‘with great power comes great responsibility’. As game developers grow ever bigger and buy up smaller software houses, the industry may become increasingly dominated by single entities.
However, in the online casino industry, the pace of change is rapid. You can be certain that there will always be a new game provider on the horizon just waiting to come in and shake things up even more!