Even the most experienced search engine optimisation (SEO) professionals are occasionally taken aback by some of the optimisation myths that gain traction online. But given the proliferation of fake news and plethora of so-called advice peddled by individuals who simply don’t have the credentials to…

Businesses pay thousands of dollars to the marketing agencies to create content for their business yet they fail to capture organic visitors. Content is the best way to build authority in any competitive market but copied and valueless content is not going to the job….

Customers have a culture of taking care of each other, sharing their experiences so others can gain from them, and using sound judgment. When clients have a bad encounter, they feel the need to keep others from going through the same. When they have an…

Negative SEO is a common thing for the Internet space. In short, it is something that you should be worried about. Or you shouldn’t? We will discuss it in the article and shed light on the negative SEO attack phenomenon. The negative SEO issue is…

Search engine optimization, better known as SEO, is essential for website visibility and searchability. However, it offers much more value than that. If your business has not yet invested in SEO, there are more than a few reasons to do so. Some businesses and brands…

Before we talk about SEO in marketing, we first need to understand the term marketing itself. Marketing is the procedure of sponsoring, vending, and allotting a product or service. Advertising is a business technique of making associations with the customers and fulfilling them through value…