Do You Want To Increase Your Agency’s Revenue By Selling SEO Services?
You’re in luck! In this article, we shall give you the best advice on how to do this. It’s a complete SEO agency toolkit. Be sure to use it. By the time you’re done, you’ll be an expert. You’ll learn how to use SEO reseller services to attract clients to your firm. Even better, neither do you have to be an SEO guru, nor do you have to hire people to handle the SEO-related tasks.
Are you ready? Let’s get your SEO agency rolling.
Selling SEO services is easier than you think. Let’s first debunk some common myths and misconceptions surrounding SEO services.
You Must Be An Expert
Most people think they need to learn everything about search engine optimization to sell it. That’s not true. You only need to understand the core principles of this trade; have enough information to know how it works. You should also be able to explain it to your clients and answer their questions.
But you don’t need to be an expert in every aspect of SEO to start selling the services. You don’t want to bore your customers by talking about the intricate details of SEO. Focus on showing them how your SEO services will help their firms. That’s how you close the deal.
You Need An In-House Team
Yes, you might not have the skills or expertise to offer SEO services, but that doesn’t mean you go on a hiring spree. No! The truth is, you don’t need to offer the services yourself. Enlisting the help of an SEO reseller ensures that you can effectively meet your clients’ needs.
SEO reselling or white label SEO refers to work being done by another agency and then being sold under your name. Enlisting these services ensures you’re delivering quality services at minimal costs. Even better, your customers will never know that you’re engaging a white label SEO service provider for these services.
Now that we have debunked the common misconceptions. It’s time to start selling. Here’s what you need to know.
Understand What Your Customers Want
Your customers want to increase their revenue. In most cases, the clients want you to deliver the following:
- More calls
- More leads
- More form fills
- Higher sales
You can do all this by optimizing their website for search engines. If you do this, you’ll drive traffic to their site. And then, they’ll get more of what they need.
SEO has an enormous impact on the number of people visiting a website. As such, you need to at least understand the entire SEO process. Its major components include:
- An initial audit
- Link building
- Keyword research
- On-page optimization
If you are running an SEO agency, then you know how fast the world of SEO changes. You need quality tools and expertise to keep up with this fast-paced industry. But what happens if you don’t have these tools? Do you give up?
Of course not! Several benefits accrue when you engage an SEO reseller. With just enough knowledge of the core principles, you’re ready to sell SEO services to your clients.