Even though working virtually has become the norm for meetings and presentations over the past year and a half, many people still struggle to do their work through a computer screen.
By now, you probably know all the ins and outs of how to work platforms like Zoom, Microsoft Teams, and Google Meets, but giving a presentation that keeps your audience engaged and accurately tells your message goes way beyond knowing how to operate the software.
Giving a great virtual presentation is an important skill that you’ll likely need for years to come so, here are some tips to keep your audience engaged during virtual presentations.
Create a Visually Appealing Presentation
A great way to keep your audience engaged is by giving them something eye-catching and appealing to look at. If you’re not great with design, consider hiring a presentation company to help make your presentation pop. Presentation designers understand how to employ transitions, engaging graphics, and eye-catching templates to match your brand and accurately tell your story.
Using visuals relevant to your presentation will help your audience follow your presentation and keep them engaged. Depending on the content of your presentation, this could be charts, graphs, images, videos, or icons.
Make Your Presentation Interactive
It’s easy to lose attention when watching a virtual presentation, so include interactive portions to ensure this doesn’t happen to your audience. This could be as simple as including questions throughout your presentation and having them answer using the chat function. To increase active participation, consider incorporating activities for your audience to complete.
You don’t want to go overboard and have your audience feel like watching your presentation becomes tedious, but a bit of interaction will help them stay engaged and interested in what you’re saying.
Using transitions and animations throughout your presentation can also help keep your audience engaged. Having something new and eye-catching to look at that isn’t just words on a screen will help keep them from daydreaming or dozing off.
The first few seconds to minutes will set the tone for your entire presentation, so you want to start on the right foot. If the first thing your audience sees is a cluster of words or numbers on the screen, you’re more likely to lose them than if you start with a fun video, shocking fact, or engaging story.
Keep It as Short as Possible
Whenever you can make something more concise, you should do so. People can only hold attention for so long, and the shorter you can make your presentation, the better.
This applies to your entire presentation but also to each individual slide. It’s better to have more slides with less information on each one than to over saturate your slides. Even if this ends up being the same amount of information given, the change from slide to slide will help keep your audience engaged and having less on the screen will make them feel like there is less information to take in than there may actually be.