A new trend has emerged in the online trading market: professional traders who have reached certain heights have begun to develop related businesses — online trading training. They are selling trading signals and developing trading robots and investment platforms. All these tools allow them to monetize their experience and knowledge. But financial markets are highly competitive and require good marketing experience and severe financial investments. In this case, a high-quality affiliate service could become an effective tool for building one’s own business, allowing traders to solve many problems at the start. And broker Esperio has already introduced such an affiliate service to the market.
Esperio specialists have developed a truly unique model of partner affiliate service in many years of searching for an effective interaction mechanism according to the «partner-broker» cooperation formula. It allows people to earn a high and, most importantly, stable income, which depends only on the effort invested in developing the affiliate network.
This model is a complete partner ecosystem.
It opens up exceptional prospects for industry professionals such as software developers for the financial markets industry, sellers of trading signals, and those involved in trading training. And even if your audience is not too large yet, the Esperio affiliate program can become an effective tool for increasing it.
Which affiliate programs are currently the most profitable?
Today there are many types of affiliate programs. Among them, the most common:
- СPS (cost per sale);
- CPA (cost per action);
- LTV (lifetime value);
- Multilevel.
The most popular types of affiliate programs in this industry were CPS and CPA. Their essence is that the partner receives a specific fixed payment if the client who came to the broker via a referral link opens a new trading account, passes verification, or performs other predetermined actions. But with the increase in the number of partners, as well as the reduction in the number of novice traders who do not understand anything about the market at all, the profitability of such affiliate programs began to fall rapidly. It got to the point that the cost of attracting one new client started to exceed the payments received for them from the broker. This naturally led to a significant decrease in the popularity of such affiliate programs.
Soon CPS and CPA were replaced by LTV affiliate programs, which have one significant advantage. Income in them is built on attracting and retaining customers via constant motivation for new activities. Thanks to this, the payment received from attracted customers becomes constant. And even increases as the activity of the target audience grows. Partners working on the LTV model have got at their disposal a huge number of additional tools for interacting with brokers, which in a sense, has made a real revolution in the world of affiliate marketing.
What is the uniqueness of the Esperio affiliate program?
Broker Esperio has gone further in its affiliate program. In 2021, its specialists developed a unique multilevel affiliate program that combines the benefits of all previously existing models. The Esperio affiliate program is based on the fact that each client attracted with the help of a specific partner can become a partner in the future, thus integrating into a multilevel ecosystem.
An essential feature of this system is that the partner can choose the number of levels among which the income is distributed and the commission each level receives. The number of levels is limited only by the creative activity of the «founder» of the affiliate network. It all depends on how you build interaction within this hierarchical structure. For example, each level’s partners’ income can be distributed as follows (see the table below).
Examples of possible structures
|
2 levels |
3 levels |
4 levels |
5 levels |
8 levels |
|
1st level – 30% 2nd level – 30%
1st level – 40% 2nd level – 20% |
1st level – 30% 2nd level – 20% 3rd level – 10%
1st level – 40% 2nd level – 15% 3rd level – 5% |
1st level – 30% 2nd level – 15% 3rd level – 10% 4th level – 5%
1st level – 40% 2nd level – 10% 3rd level – 5% 4th level – 5% |
1st level – 25% 2nd level – 15% 3rd level – 10% 4th level – 5% 5th level – 5%
1st level – 30% 2nd level – 10% 3rd level – 10% 4th level – 5% 5th level – 5% |
1st level – 15% 2nd level – 10% 3rd level – 10% 4th level – 5% 5th level – 5% 6th level – 5% 7th level – 5% 8th level – 5%
|
And so on
A reasonably effective way to develop an affiliate network is to integrate it into the beginners’ training system. It allows you to influence your audience’s activity as much as possible. For example, business coaches or organizers of trading courses can offer their audience a monthly quest in which students are invited to go from «neophyte» to «forex guru.» To do this, you need to go to the broker’s website, register, verify your account, make your first deposit, earn the $10 on a successful transaction, etc. At the same time, a specific reward can be offered for each action that is proportional to the size of the broker’s payment for the affiliate program.
One of the quest stages can be an independent transformation into a partner and getting your referral link. Moreover, the one who does it faster than others receives additional encouragement from the coach. In the same way, you can stimulate the audience to receive the first bonus, earn a specific trading volume, etc. The most important thing is that all this can be done in close conjunction with the broker, using its material, technical base and consulting support.
How much can Esperio partners receive?
The amount of profit that can be received from the Esperio affiliate program depends on several factors, namely:
- the number of levels in the network;
- the number of partners at each level;
- a trade turnover of partners at each level;
- a type of trading instrument;
- the activity of the partner in the development of its ecosystem.
Let’s take a simple example – the income in your affiliate network is distributed within the 4 nearest levels. You refer a client whose total transaction spread is $2,000. In this case, 30% of this amount is automatically credited to your account, i.e., $600.
Then your client, a second-level partner, attracts a new client (third-level partner). Provided that the spread from his transactions is also $2,000, you will be credited not 30% but only 15%, i.e., $300. But they will be added to the already $600, and the total income will be $900. At the same time, the second-level partner will also be able to count on their income, which will equal 30% or $600.
When attracting a partner at the fourth level, everything is repeated along the chain: the third level receives 30%, the second – is 15%, and the first one gets 10%. As a result, the income distribution scheme from the spread will look like this.
Thus, when generating a relatively small spread, the income of the first-level partner will be $1100. But it should be understood that the more partners there are at each level, the higher the spread and the total income.
How long can a multilevel affiliate network exist?
Understanding that the spread is an objective market value that depends on liquidity providers is essential. Therefore, the income of partners in the Esperio multilevel ecosystem is formed not at the expense of attracted clients but at the cost of the broker’s income. This income is the difference between the spread of clients, the spread of liquidity providers, and the number of commissions for transactions. And since this income is constant, payments at each level of the affiliate network are made regularly and almost instantly.
In this regard, the life expectancy of a multilevel affiliate system is practically unlimited. It will bring profit constantly, increasing its efficiency as the popularity of the broker grows. The scheme is straightforward and boils down to the fact that the more the broker earns, the more their partners make. At the same time, Esperio gives complete freedom in choosing ways to attract partners and is also ready to help with all the necessary resources. Based on a broker, you can not only conduct training but also work out the algorithms of trading robots, test signals, advisers, and much more.
In fact, Esperio gives its partners the opportunity to build their own businesses on their sites. Its profitability directly depends on how well you know how to work with the target audience and meet the needs of customers. Practice shows that those who know how to do it well have a monthly income of tens of thousands of dollars.
