A kiosk is a low-cost venture, compared to other types of businesses. However, it requires the same discipline, perseverance and dedication so that you can have the success that everyone wants.
To undertake with a kiosk is not only to sell the products and now, but a series of resources must be taken into account to guarantee good sales month by month. Do people buy at your kiosk frequently? What about sales? Do you know how to positively impact customers?
Next, we will present a series of tips that you should apply if you want more people to reach your kiosk. Take note!
Choose A Good Location
It is useless to have the most attractive kiosk and with the best products if nobody knows it exists. Obviously, your sales will not be what you expect. So the first thing you should take into account is a location where there is more traffic from potential customers.
It is recommended that it is not a very large kiosk, but that it is compact, since this will allow you to locate it almost anywhere, such as in the aisles of shopping centers.
The Design Must Be Attractive
The first impression is an element that you must take into account when choosing the design of your VR Kiosk mode. Human beings tend to be very visual, so the more attractive the view is the kiosk, the more people will come to see the products you offer.
It would be a good idea, too, for the kiosk design to adapt to the place where it will be installed. For example, if it is next to a pastry shop, we can opt for a cupcake design and so on.
Use Multimedia Material
The possibility of having a screen in the kiosk may publicize the products and promotions offered by the kiosk. Hire someone to prepare audiovisual material: very striking videos and images of the products with their prices.
You can even use your screens to promote other stores; of course, this would be an extra money ticket for you.
Make Sure You Have Assorted Products
Don’t just have a few products in a lot. On the contrary, it is better that you have a wide variety of products in small quantities. The more varied the merchandise, the more possibilities you have to specify sales.
Keep track of your products daily, so you will avoid losing customers because they are unavailable.
Use A Simple Interface
If your kiosk is one of those technology where people make their purchases through a screen, it is vital that it has such a simple interface that even an old man can use it. Otherwise, the purchase process will be completely traumatic and they will not want to return.
Make sure that the texts have a comfortable font size in sight and that the options get to the point. Many menus and buttons only confuse and scare away users. Check your machines periodically to give your customers a better experience!
Have A Web Page
Although a kiosk is a small business, it does not hurt that it has a web page with buttons towards the different social networks. Here the interface is also important, since you must ensure that the user experience is fluid and didactic.
In addition, it must be taken into account that most use their mobile phone to access the pages, which means that the tabs and menus are easy to click with your fingers. It would not hurt to explain how the shopping system works in your kiosk through a tutorial, many would appreciate it!