To be a successful designer, you should have the ability to combine the content and visuals perfectly. What is more, while working in a team, non-technical skills, such as communication and collaboration, are essential as well. If you want to expand your knowledge on web development, you should often visit websites associated with this subject, such as Web Monkey Online. In this way, you will always be up to date with the latest trends.

Here we have prepared a list of 6 essential skills that you need in order to become a better web designer. Check them out!

1. Visual Design

You should always be aware of the current trends of visual design to create websites that look modern and make a good impression on the visitor from the very first second. You need to choose the right proportions, typography, colors, grid systems, and not only. It is advisable to familiarize yourself with, for example, the color wheel and the ways how contrasting, complementary, or analogous colors work together.

2. User Experience (UX)

User Experience is a person’s emotional reaction to a design. It includes many elements, one of the most significant being the usability. With all the interactive and dynamic elements of the design, a website should be easy and pleasant to use. You should remember to have uncluttered layouts, well-organized content, intuitive navigation, and information tailored to the needs of your audience.

3. User Interface (UI)

UX is associated with more general aspects, while UI focuses on specificity. UI includes, for instance, all the menus, micro-interactions, buttons, and more. These aspects help a user to navigate through the design without any difficulties, what provides a smooth experience. To take care of the UI, you should have:

  • Intuitive, accessible interfaces.
  • Repeatable actions for your audience to follow and learn quickly,
  • Calls to action telling people what you expect them to do.

4. Photo Editing

A good selection of images can enhance a design to a great extent, making it clearer and more colorful. Even if a photo is mediocre itself, you can bring it to life with a little photo editing magic. You should have your eyes trained to be able to improve such qualities, like brightness, contrast, saturation, or color levels. If you have excellent photo editing skills, you can make even lackluster images improve your website design. 

5. Search Engine Optimization (SEO)

As the market is very competitive nowadays and numerous companies advertise themselves online, you need to make your website easy to be promoted on the Internet. Search engines are constantly updated, and the rules of SEO change dynamically, so you should always be up-to-date with the latest guidelines. For example, you should remember about including keywords in your content, but at the same time, keep that in moderation, because otherwise, it can be seen both by the users and Google as spam. Other aspects that need to be taken into consideration are the title tags and meta descriptions that should indicate what your website is specifically about. Moreover, internal linking is also a great idea, because redirecting the reader from one post to another can be beneficial for your site’s ranking. Apart from that, it is worth remembering that putting image names and ALT tags not only helps not only the search engine to crawl a site better but also makes the content more accessible to people with sight disabilities.

6. Soft Skills

No matter if you want to be a freelancer or work with a company, you should always set a deadline to a particular project because it will motivate you to finish it as soon as possible. It is advisable to use some productivity applications like calendars or task lists, especially if you are a member of a big organization. Project tracking tools can also prove useful – you may try out such popular ones as Trello or JIRA. No matter what tool you use, you always need to master the art of prioritizing and controlling your work.

Getting your point across and staying in touch constitute essential skills for a web designer as well. Even if you are working on your own, you need to communicate with a client efficiently and provide them with the latest updates on the progress of their projects. Therefore, it is worth improving your writing and presentation skills so that you could get your point across in all circumstances.

These are just a few examples of the skills that can make you a better web developer, and, of course, there are many more to work on. For this reason, you should always follow the trends and visit web development sites as often as possible, to expand your knowledge.